Call 865-366-2608 for customer support!
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About Us

About Us

Hours of Operation

Monday 10 am–6 pm
Tuesday 10 am–6 pm
Wednesday 10 am-4 pm
Thursday 10 am–6 pm
Friday 10 am–6 pm
Saturday 9 am–6 pm
Sunday 9 am-2 pm


Meet Michael & Heather

Meet Michael Shepperd and Heather Shepperd, avid outdoors lovers and owners of GSM Outfitters. They relocated to beautiful Wears Valley, Tennessee to carry out their dream to live in the mountains and get to know those who enjoy the same adventures and activities they do.

GSM Outfitters LLC strives to bring the Pigeon Forge, Gatlinburg, Sevierville, Wears Valley and Townsend areas of the Smoky Mountains of East Tennessee, the very finest of outdoor gear and clothing for those who visit the area. Come and introduce yourselves to us in the valley!


Great Smoky Mountains Association logoPRESERVATION

Great Smoky Mountains Association supports the perpetual preservation of Great Smoky Mountains National Park and the national park system by promoting greater public interest and appreciation through education, interpretation, and research.

Friends of the Smokies logoPROTECTION

Friends of Great Smoky Mountains National Park assists the National Park Service in its mission to preserve and protect Great Smoky Mountains National Park by raising funds and public awareness, and providing volunteers for needed projects.

Appalachian Bear Rescue logoRESCUE

Appalachian Bear Rescue has been returning black bears back to the wild since 1996. Each year black bears from our national parks and surrounding areas are orphaned or injured. These bears are rehabilitated and released back to the wild.

Appalachian Bear Rescue logoSUPPORT

Flow397 tries to be both the best in the world and the best for the world. 397 was the number of park units within the National Parks System at their inception. $3.97 later came to be the monetary symbol of our commitment to support the Parks.

Friendly Service, Great Prices and Personal knowledge of the equipment and trails are what you will find at GSM Outfitters.

GSM Outfitters Exterior

Gear up for the great outdoors at GSM Outfitters, located in Wears Valley, Tennessee. Beautiful Wears Valley is a favorite among the visitors to the Great Smoky Mountains of East Tennessee – located directly between Pigeon Forge and Townsend, Tennessee, our location is perfect for all your Smoky Mountain vacationing plans. Hikingfishingkayaking… no matter what you have in mind, we can prepare you with the finest of gear for your Smoky Mountain Fun!

GSM Outfitters prides itself on helping customers select the best hikes that are both on and off the National Park maps. We have first hand knowledge of places to go and things to see. If you want to go 2 miles on the train or 10 we can provide the information so you can have that “Once In A Lifetime” experience!


3275 Wears Valley Road,
Sevierville, TN 37862

p: 865-366-2608
m: 734-476-3562

About GSM Outfitters

GSM Outfitters wants to help you with your mountain experience. Stop in and see us. We are a good source of information for the area and supporters of the Appalachian Bear Rescue and The Great Smoky Mountain Association.